(I'll help you with that last one)
Most creatives don’t feel like their brand accurately reflects them
When you ask, “How did you nail my dream branding?!” My response is communication, honesty, never-ending curiosity, and a lot of late-night instant noodles.
My obsession with all things creative and beautiful started at a young age. I spent my days doing art and music lessons, crafting late-night vision boards, pouring my heart into poems and songs, and DIY-ing my home decor.
But somewhere between my childhood and creating my first website, I forgot about my creativity. I started working a 9-5, almost joining the federal police force as a police officer. As a creative outlet, I launched a luxury picnic planning service with my partner.
meet the founder
And I realized the most fun I had felt in a long time was designing my website for my small business. Doing something this creative every day sounded like a dream. Why not make it my reality?
But something wasn’t right.
So, in the middle of the pandemic, I learned everything I could about web and brand design and running a business. I invested in courses and mentorship and took on my first clients. I started working my dream job and building my dream business.
I now get to help diverse creatives express their passion beautifully and meaningfully. Some mornings I have to pinch myself that I get to do this and I wouldn’t have it any other way.
HIRAYA
From an ancient Filipino word meaning
fruit of one's hopes, dreams, and aspirations
[hi-ra-yà]
Originates from the phrase “Hiraya Manawari,” which generally means
"may the wishes of your heart be granted"
You don’t just get a beautiful brand when you work with me, you get a brand built on your stories, values, and what lights you up. It’s where strategy and aesthetics meet.
INCLUSIVITY
METICULOUSNESS
CURIOSITY
COLLABORATION
INTENTIONALITY
I love travelling and seeing the world! A few of my most memorable trips: Australia, Peru, and Iceland.
My favourite foods are noodle dishes from any and all cultures! This girl loves her carbs.
Setting a relaxing vibe is key when I'm at home – think candles, mood lighting, and lo-fi hiphop.
I consider myself a cozy gamer, and love my Nintendo Switch! My favourite game 'Legend of Zelda: Breath of the Wild'.
I have a Labradoodle named Molly (yes, she has her own instagram).
I am inspired by Japandi and Scandinavian interior design. All the cozy vibes!
At any given moment you can probably catch me listening to either an audiobook, podcast, or passively watching reality tv or a sitcom.
clients turned biz besties
client press features
Cups of coffee
view the portfolio
inquire here
It could with meaningful brand and web design.